When I was accepted into college and received a college email address, I joined Facebook. Literally all on the same day. Fact is, whether I like to admit it or not, I was on MySpace before that (no worries, I’m not there anymore…can’t link you to it).
Interacting on social media is second nature to me and it’s something I’m passionate about. Quality, engaging content, spoken in a brand’s voice, on the right platform, at the right time is invaluable and something only a few brands “get.”
Public relations has changed and merging digital strategies with tried and true tactics is the best mix. I think I am a good mix of both.